Etsy
The leading marketplace for handmade, vintage, and craft goods.
Etsy Referral Code & Link
No referral code or link is currently available for Etsy.
Quick Summary
Etsy is an online marketplace specializing in handmade, vintage, and craft goods, connecting independent sellers with buyers specifically seeking unique, non-mass-produced items. Sellers pay listing and transaction fees rather than a monthly platform fee.
Etsy at a Glance
| Category | Online Marketplaces |
|---|---|
| Pricing model | Freemium |
| Starting price | $0.20 /listing |
| Platforms | Web, iOS, Android |
| Launched | 2005 |
| Headquarters | Brooklyn, New York, USA |
| Best for | The leading marketplace for handmade, vintage, and craft goods. |
| Community votes | 198 |
Pros
- Built-in audience specifically searching for handmade, vintage, and craft items
- Low barrier to entry — no monthly platform fee, just per-listing and transaction fees
- Strong brand association with unique, independent-seller goods
- Established trust and buyer protection systems
Cons
- Fees on every listing and sale add up, especially for low-margin items
- Increasing competition from mass-produced items listed alongside genuine handmade goods
- Less control over branding and customer experience than a standalone store
Etsy Pricing Plans
Official pricing as published by Etsy. Verify current rates before purchasing.
Etsy’s built-in, intent-driven audience specifically looking for handmade and unique goods gives independent makers a head start that a standalone store would take years to build organically.
Who Should Use Etsy
Makers and sellers of handmade, vintage, or craft goods wanting access to a built-in audience without building their own traffic from scratch.
Expert Verdict
Etsy remains the best starting point for handmade/craft sellers; growing brands often pair it with their own Shopify store for more control over branding and margins.
Frequently Asked Questions
Common questions about Etsy, answered by our editorial team.
- How much does it cost to sell on Etsy?
- A $0.20 listing fee per item plus a percentage transaction fee on each sale, plus payment processing fees — costs vary by category and region.
- Is Etsy good for non-handmade products?
- Etsy's policies require items to be handmade, vintage (20+ years old), or craft supplies — it's not suited to general dropshipping or mass-produced retail products.
- Is Etsy better than starting my own Shopify store?
- Etsy gives instant access to a built-in audience searching for handmade goods, while Shopify gives full control over branding at the cost of needing to build your own traffic — many sellers use both.
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