Make
Visual automation builder with deeper, more complex workflow logic than Zapier.
Make Referral Code & Link
No referral code or link is currently available for Make.
Quick Summary
Make (formerly Integromat) connects apps through visual automation workflows similar to Zapier, but with a node-based visual editor that supports more complex branching logic, loops, and data transformations directly in the interface. It has built a following among users needing more sophisticated automation than Zapier's more linear workflow model comfortably supports.
Make at a Glance
| Category | Automation Tools |
|---|---|
| Pricing model | Freemium |
| Starting price | $0 (free plan available) |
| Platforms | Web |
| Launched | 2012 |
| Headquarters | Prague, Czech Republic |
| Best for | Visual automation builder with deeper, more complex workflow logic than Zapier. |
| Community votes | 334 |
Pros
- Visual node-based editor handles complex branching logic more clearly than linear workflow builders
- Generally lower cost per operation than Zapier at comparable usage volumes
- Built-in data transformation tools reduce the need for separate processing steps
- Supports loops and iterative logic that simpler automation tools struggle to represent
- Strong for technically inclined users building genuinely complex multi-step automations
Cons
- Steeper learning curve than Zapier's more straightforward linear workflow model
- Smaller app integration catalog than Zapier's more extensive marketplace
- Visual complexity can become difficult to manage for very large automation scenarios
- Less suited to users wanting the simplest possible automation setup experience
- Documentation and community resources are less extensive than Zapier's larger user base
Make Pricing Plans
Official pricing as published by Make. Verify current rates before purchasing.
Core
$9 /month (starting)
- 10,000 operations/month
- Unlimited active scenarios
- 1-minute minimum interval
Make’s node-based visual editor represents a deliberate bet that some users — agencies, technically inclined operations teams, anyone building genuinely complex automation — would trade Zapier’s simplicity for more powerful, clearly representable branching logic, loops, and data transformation capabilities.
This review covers Make’s visual automation model, its pricing relative to Zapier, and who should choose it.
Visual, Node-Based Workflow Building
Rather than Zapier’s more linear trigger-and-action model, Make represents automations as a visual flow of connected nodes, making complex branching logic and multi-path workflows easier to understand and build than forcing the same logic into a linear structure.
Built-In Data Transformation
Make includes data transformation tools directly within the workflow builder, reducing the need for separate processing steps or custom code to reshape data as it moves between connected apps.
Make Pricing Breakdown
Free — $0/month 1,000 operations per month, 2 active scenarios, and a 15-minute minimum interval.
Core — starting at $9/month 10,000 operations per month, unlimited active scenarios, and a 1-minute minimum interval.
Pro — starting at $16/month 10,000+ operations per month, custom variables, and priority execution.
Make vs. Zapier
Zapier’s larger app catalog and simpler linear model suit users wanting the most straightforward automation setup with the broadest integration support. Make’s visual node-based editor and generally lower per-operation cost suit technically inclined users building genuinely complex, branching automations.
Who Should Use Make
Technically inclined users and agencies building complex, multi-branch automations get clearer visual representation and generally lower cost than Zapier at comparable volumes.
Who Should Consider Alternatives
Users wanting the simplest possible setup experience or needing Zapier’s larger app catalog will likely find Zapier a better fit.
Expert Verdict
Make’s visual, node-based approach to complex automation logic is a genuine differentiator for technically inclined users and agencies building sophisticated workflows, offering real cost and clarity advantages over Zapier at that level of complexity.
International Pricing Notes
Make prices in USD globally with no separate regional pricing tiers published.
Best Alternatives to Make
1 alternatives listed. Looking for a Make alternative? Here are the top options our community recommends, ranked by popularity and editorial score.
Quick comparison: Make vs Zapier
| Feature | Make | Zapier |
|---|---|---|
| Pricing | Freemium | Freemium |
| Platforms | Web | Web |
| Community votes | 334 | 612 |
No-code automation connecting thousands of apps with trigger-and-action workflows.
Frequently Asked Questions
Common questions about Make, answered by our editorial team.
- Is Make cheaper than Zapier?
- Generally yes, at comparable usage volumes Make's pricing per operation tends to be lower than Zapier's per-task pricing, making it appealing for higher-volume automation users specifically optimizing for cost.
- Why would I choose Make over Zapier?
- Make's visual, node-based editor handles complex branching logic, loops, and data transformations more clearly than Zapier's more linear model, making it a better fit for genuinely complex automations. Users wanting the simplest possible setup experience, or needing Zapier's larger app integration catalog, often prefer Zapier instead.
- Does Make require technical skills to use?
- Make is more approachable than writing custom code, but its node-based visual builder and more complex logic capabilities do require more comfort with structured, technical thinking than Zapier's simpler linear model — making it better suited to technically inclined users or those willing to invest more learning time.
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